Clinic Brand Kit

£299 + VAT · 5 working days

Practitioner treating a patient in a warmly lit clinic

Clinic Brand Kit

Trained for years.
Judged in seconds.

A complete brand identity built for UK aesthetics. Logo, palette, type and a brand sheet you can hand to anyone, delivered in five working days.

£299 + VAT, one-off, or pay in 3.

£299

£299

+ VAT

Pay once, or in 3 interest-free payments with PayPal.

Everything matches

Profiles, posts and signs all look like you.

Works everywhere

Business cards, socials and your window.

No more guesswork

Exact colours and fonts. Nothing eyeballed.

Easy to hand over

Printers and designers use one sheet.

Delivered in 5 working days.

Clinic branding we’ve recently completed

  • Jeorge Clinic logo
  • After Hours, Shoreditch logo
  • RAI Aesthetic Clinic logo
  • Fern House Skin logo
  • Studio Nine, Margate logo
  • Cove Facial Aesthetics logo
  • Aubury & Co logo
  • Jeorge Clinic logo
  • After Hours, Shoreditch logo
  • RAI Aesthetic Clinic logo
  • Fern House Skin logo
  • Studio Nine, Margate logo
  • Cove Facial Aesthetics logo
  • Aubury & Co logo

Why it matters

For any clinic new or old, your first impression matters.

You’ve been training for years. They’re judging you in seconds.

Patients can’t assess your technique from a phone screen, so they judge the only thing they can see: your brand. Every post, price list and profile is either building your credibility or quietly wearing it down.

0%
0%

have left a website because it didn’t look trustworthy.

0%
0%

judge a business’s credibility in under 20 seconds.

Source: Clutch Consumer Survey, 2025.

Instagram profile on a phone
Fern House hanging sign
Fern House reception desk
Fern House treatment room
Fern House Skin window lettering
A clinic shopfront with a Symonds brandA typical start-up clinic shopfrontTypical start-upSymonds brand

Before and after

And it isn’t just your work they’re looking at.

On the left, a typical start-up clinic brand: busy, generic and easy to scroll past. On the right, a clinic with a considered Symonds brand. Two clinics, two very different first impressions. Drag the slider to compare.

What great branding does

Feels like it costs what it costs

One colour, one typeface, one voice

Every choice is on purpose

Recognisable even as a screenshot

Looks like a clinic you’d have to book ahead for

In their words

From practitioners who’ve been where you are.

  • “I nearly didn’t buy it because I’d only had a handful of clients. Within the first month, two new patients mentioned my Instagram looked really professional.”

  • “I spent three weekends in Canva and still hated what I had. This was fifteen minutes of questions, and five days later I had something I’m proud of.”

  • “After twelve years in the NHS I knew clinical work, not branding. The questionnaire did the thinking for me.”

  • “I was worried it would look like every other clinic on Instagram. It doesn’t look like anyone else’s. It looks like me.”

  • “I work three long days on the ward. I filled in the questionnaire on my break, and the whole brand was in my inbox by Friday.”

  • “I put my prices up the month after launching and nobody blinked. I finally look like the clinic I already was.”

  • “You don’t need to be a big clinic to look like one. That’s the whole point.”

  • “I rent a treatment room, but my brand makes it feel like my own clinic. Patients notice.”

  • “The Canva guide was a lifesaver. Every post since has actually matched.”

  • “I used to apologise for my Instagram. Now it’s the first thing I send people to.”

Practitioner working on a laptop in a bright clinic office

Don’t let your brand hold you back.

A complete brand identity, built for aesthetics and delivered in five working days. £299 + VAT, one-off.

What you’ll get

A complete identity. Not a logo on a white background.

Everything arrives as one brand sheet plus a full file pack, so you, your printer and anyone else making anything for you are working from the same page.

Your custom logo example

Your custom logo

Multiple versions, so it works on a business card, a profile picture and a clinic window.

Colour palette example

Colour palette

Primary, secondary, neutral and accent, with exact codes. No more “sort of beige”.

Typography example

Typography

Typefaces and rules for where each one goes, so everything finally looks like one brand.

Brand visuals example

Brand visuals

Your identity on signage, print and clinic space, so you can see it before you commit.

Your brand sheet example

Your brand sheet

The whole system on one page. Send it to a printer or designer and what comes back is on brand.

Canva how-to example

Canva how-to

Load your colours, fonts and logos into Canva in about ten minutes, and use it the day it lands.

Your Brand Kit

£299

£299

+ VAT

Pay once, or in 3 interest-free payments with PayPal.

Delivered in 5 working days

A personal designer assigned to your brand

Every file is yours to keep, forever

Come back for more later? The £299 comes off your next project with us

Delivered in 5 working days. Pay in 3 available.

Pay in 3 eligibility is subject to status and approval. 18+ UK residents only. Pay in 3 is a form of credit, may not be suitable for everyone and use may affect your credit score. PayPal terms apply.

Three steps. Five working days.

Day 0
Days 1 to 4
Day 5

Step one

Tell us about you

Tell us about you

Straight after checkout you’ll get your questionnaire link on screen and by email. Tell us about your practice, patients and ambitions. About fifteen minutes, no design knowledge needed.

Step two

We design it

We design it

Your personal designer builds your identity from your answers: logo, palette, type and application, crafted for your clinic.

Step three

Delivered in 5 days

Delivered in 5 days

Your brand sheet, full file pack and Canva walkthrough land in your inbox. Everything yours to keep, nothing to renew.

Takes about 15 minutes. No design knowledge needed.

Takes about 15 minutes. No design knowledge needed.

Glowday × Symonds Co

We’ve seen it happen time and time again.

James, founder of Symonds Co, was Glowday’s in-house designer from 2019 to 2023. Between us, we’ve watched more aesthetics businesses launch than almost anyone, and seen the ones with the best work lose out to the ones that simply looked more established. This kit is the fix we kept wishing we could hand them.

Hannah from Glowday and James Symonds
Hannah from Glowday and James Symonds

“We’ve worked closely with Glowday on their own brand.”

Symonds Co is a brand identity studio. Glowday is the booking platform trusted by aesthetics practitioners across the UK. Your kit is designed by a Symonds designer, assigned to you from day one.

Unlock your full potential

Suddenly you look like somewhere worth paying for.

A brand sheet isn’t a document you file away. It’s what lets you put your name on a window, a box, a sign or a reception desk and have it look deliberate.

After Hours shopfront with the brand sheet in hand
After Hours colour palette
After Hours reception desk
After Hours typefaces
After Hours business cards

AFTER HOURS

AFTER HOURS

SHOREDITCH

SHOREDITCH

Our recent work

Yours could sit in this line-up.

Bespoke identities for very different practices. You’re one questionnaire away from this.

  • After Hours brand sheet
  • Fern House brand sheet
  • RAI brand sheet
  • Studio Nine brand sheet
  • Jeorge Clinic brand sheet
  • Aubury & Co brand sheet
  • Cove brand sheet

One patient, five years

Spend

Year one

Year one

Toxin

£500

Year two

Year two

Toxin, skincare, filler

£2,025

Year three

Year three

Toxin, peel, skin

£1,385

Year four

Year four

Toxin, laser, filler

£2,185

Year five

Year five

Toxin, Profhilo, filler

£2,170

Total

£0
£0

Your Brand Kit: £299 + VAT, under 5%

One patient, five years

Spend

Year one

Toxin

£500

Year two

Toxin, skincare, filler

£2,025

Year three

Toxin, peel, skin

£1,385

Year four

Toxin, laser, filler

£2,185

Year five

Toxin, Profhilo, filler

£2,170

Total

£0

Your Brand Kit: £299 + VAT, under 5%

The maths

Struggling to justify £299?

Then look at it per patient. This is one real patient, one practitioner, over five years, from Glowday’s booking data.

£299 + VAT is under 5% of £8,220. Bring in one extra patient who stays and it’s paid for itself more than twenty times over. It’s the cheapest line on your cost sheet, and the only one every patient sees before they book.

Less than one patient’s first year of toxin.

Your options

Three ways to get a brand. Only one fits where you are now.

Doing it yourself costs you weekends. An agency costs thousands. Here’s how they compare.

Do it yourself

Do it yourself

Cost

Free, plus your time

Time

Weekends of trial and error

Who designs it

You

Built for aesthetics

Generic templates

What you end up with

A logo and some colours

Changes

Endless, on your own

Clinic Brand Kit

Clinic Brand Kit

Cost

£299 + VAT, or pay in 3

Time

15 minutes from you, delivered in 5 working days

Who designs it

A personal designer, assigned to you

Built for aesthetics

Yes, by Glowday’s former in-house designer

What you end up with

Logo suite, palette, type, mockups and a brand sheet

Changes

Your designer is on hand throughout

Best for new clinics

Branding agency

Branding agency

Cost

Typically £1.5k to £5k or more, + VAT

Time

Often 4 weeks or more

Who designs it

A design team

Built for aesthetics

Depends on the agency

What you end up with

A full identity and guidelines

Changes

Usually a set number of rounds

Do it yourself

Cost

Free, plus your time

Time

Weekends of trial and error

Who designs it

You

Built for aesthetics

Generic templates

What you end up with

A logo and some colours

Changes

Endless, on your own

Clinic Brand Kit

Cost

£299 + VAT, or pay in 3

Time

15 minutes from you, delivered in 5 working days

Who designs it

A personal designer, assigned to you

Built for aesthetics

Yes, by Glowday’s former in-house designer

What you end up with

Logo suite, palette, type, mockups and a brand sheet

Changes

Your designer is on hand throughout

Best for new clinics

Branding agency

Cost

Typically £1.5k to £5k or more, + VAT

Time

Often 4 weeks or more

Who designs it

A design team

Built for aesthetics

Depends on the agency

What you end up with

A full identity and guidelines

Changes

Usually a set number of rounds

Swipe to compare →

Who this is for.

Right for you if…

You’re launching, or trading on something you threw together.

Your posts, profiles and price list don’t look like the same business.

You want to raise your prices and know you don’t look the part yet.

You want it done properly and quickly, without an agency process.

Probably not if…

You already have a brand you’re happy with.

You need naming, positioning or brand strategy work.

You run multiple sites with several practitioners.

You need a website, social kit or print set alongside it.

And if you need more than this…

Most practitioners start here and stop here. But if you want the rest done later, we do that too: social templates, print, your Glowday and Google profiles, a website and search. Whatever you’ve spent with us comes off whatever you buy next.

Questions we get.

Can’t I just do this myself in Canva?

You can, and for some people it’s the right call. With a good eye and a free weekend you can pull together a logo and a palette. But Canva gives you a logo and some colours, not an identity, so your look starts to drift the moment a printer, developer or designer gets involved. It’s also hard to see your own business the way a new patient does. What you need is a brand built for you and your patients, with guidance on how to use it, that can last ten years or more.

What happens after I pay?

Is VAT included?

I’ve got no clients yet. Can I justify £299?

Why now and not in six months?

Do you use AI?

What if I don’t like it?

Do I own the files?

Bright clinic reception with a sea view

You’re already worth choosing. Not enough people can tell.

A complete brand identity, built for aesthetics and delivered in five working days. £299 + VAT, one-off.

Guaranteed delivery in 5 working days

Guaranteed delivery in 5 working days